In perspective they actually costs less for us, but it's still 2 dollars per pack aproximately. While in the US a booster box costs 90 dollars, in our currency it's about half of our average salary
I don't know if it was already annouced, but today Copag (the brazillian producer of Pokémon TCG) posted a photo announcing the box for Brazil, and in this photo you can see that the cards are “A” alternate art cards.
https://www.facebook.com/pokemoncopag/photos/a.264430263711079/1151835708303859/